What to Expect

How Your Survey Project Will Happen

Your survey project’s success is a result of the collaboration between your company or organization and us. To make this collaboration more effective, we’ll develop a Project Step Summary and Timeline with you to follow throughout the project’s life. The summary and time line defines what will happen from week-to-week and identifies when we'll need something from you in order to proceed.

Each Project Step Summary and Timeline varies by project, but here’s a typical example to give you an idea of what will take place:

Week 1 - Project Scoping

We'll meet with you to discuss the project's goals, audience accessibility, possible bias considerations and project time factors. Based on the outcome of the meeting, we'll develop the Project Step Summary and Timeline with a cost quote. .

Week 2 - Project Initiation

We'll develop the first draft of the question list and return it to you for comment. After further refinement, the question list will be reviewed by the statistician for quality assurance. It's at this point that the design for statistical analysis will be created.

Once the final question list is approved by you, we'll create the actual online survey and begin pre-testing.

You'll provide us a list of email addresses of the population (or sample) along with any special text for the invitation email.

We'll prepare the email list and associated email campaigns.

Weeks 3 and 4 - Running the Survey

After final pre-testing, we'll publish the survey and send the initial invitation email. The database receives data as respondents take the survey.

Weeks 5 and 6 - Data Analysis and Reporting

The data set will be reviewed and handed-off to the statistician for analysis. Once complete, the analysis results become the foundation of the report.  Each report includes an executive summary, methods, presentation of data analysis and content analysis, and supporting appendices.

Personal Presentation

If included in the project plan, we'll deliver a personal presentation to discuss the study's results and answer your questions.

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